Medewi Beach tourist attraction in Jembrana is now being beautified by arranging the sidewalk. Construction of the sidewalk along 250 meters is meant to provide comfort for travelers. “Many travelers are spending holidays in Jembrana, especially at Medewi,” said Deputy Regent of Jembrana I Made Kembang Hartawan accompanied by the Head of Education, Tourism and Culture Agency, I Nengah Alit, when making a site inspection to the sidewalk construction, Friday (Nov 22). Being famous for surfing activity, Medewi is indeed favored by foreign travelers. Moreover, at the end of each year, such exotic beach is always thronged by abundant visitors. Aside from local community, foreign travelers are also crowded. “This sidewalk also serves to control the rainwater. Before there was no sidewalk, the run-off often spills onto the street so it disrupts tourist activities,” he said.
Though Jembrana did not currently become a major tourist destination in Bali, Deputy Regent Kembang was always optimistic that tourist attraction in West Bali was able to compete against the other counties in Bali. Therefore, his party would work on and develop the existing tourist attractions. They were ranging from Delod Berawah, Bunut Bolong and Candikusuma including the famous Gelar offering the object of hanging bridge and cool water near forest area.
Tourism of Jembrana, he explained, in truth was not far behind from that of Denpasar, Badung and Gianyar. Jembrana also had exotic beaches, culinary traditions, art and culture. “We are confident that tourism sector of Jembrana will develop well because the potentials are well worked on and we have culinary treasures, culture and panorama,” he said.
According to him, the development of those attractions would have a direct impact on the community in the establishment of rural infrastructure and in the long term it could increase people’s income. “Although the contribution of tourism sector in Jembrana is fairly minimal to the regionally generated revenue (PAD), the government still builds the tourism supporting infrastructure in Jembrana,” he concluded.